Matt'n'Ben in '08
Last time Ben Affleck was down here for politics, it was for the big Al Gore rally on South Beach in 2000. And we know how that turned out. This year, Affleck and wife Jennifer Garner are joining their BFFs Matt and Luciana Damon in the name of Barack Obama.
The couples are the special celebrity hosts of a very exclusive Generation Obama event next Saturday, August 2 at 7:30 p.m. somewhere on Miami Beach. VIP tix are $1,000 per person and general admission is $250. For more info go to go.barackobama.com.
Forget popularity and recognition. Celebrities who are likable and can be trusted have the most influence on what consumers buy, according to a new study.
Actors Will Smith, Denzel Washington, Matt Damon, Halle Berry and George Clooney were the most likable celebrities.
The NPD Group, Inc., a leading market research company, released the results of its latest study, Celebrity Influence - 2008.
A key consideration in any product or brand endorsement relationship is a celebrity's likeability among consumers. In this NPD study, Will Smith scored highest for being liked by consumers, with 83% of those who know the actor saying they like Will Smith "strongly" or "somewhat." -0- Top 5 Celebrities - Likeability* 1 Will Smith 2 Denzel Washington 3 Matt Damon 4 Halle Berry 5 George Clooney.
No. 6 Matt Damon
Ultimate Payback: $12.16
Movies Considered: The Bourne Ultimatum, Ocean's Thirteen, The Good Shepherd
He just wrapped shooting for Steven Soderbergh's "The Informant," in which he has a major role. "To work with Matt Damon and Scott Bakula, and to work with Steven freaking Soderbergh, man, was a dream come true and something I never had imagined."
While his resume also includes brief appearances on 'Will & Grace' and 'Pushing Daisies,' his latest project is far more substantial: He has what he characterizes as "the third lead" in the upcoming Steven Soderbergh film "The Informant" opposite Matt Damon, Scott Bakula and Patton Oswalt.
McHale, however, doesn’t see the role as his "As Good As It Gets," the film that propelled Kinnear to movie-star status and an Oscar nomination for Best Supporting Actor.
"Most of the time," he confessed, "I'm shooting this stuff and thinking to myself, ‘Man, I just hope this makes it into the film.'"